Things That Piss Me Off, vol. 4

iEverything

Why the hell do companies think that adding a lower-case ‘i’ at the beginning of every product they offer will make it better? I can’t blame Apple, because that’s kind of their “thing”: iBook, iPod, iTunes, iMac, etc. But iGuitar? Or iRiver? That one doesn’t even make sense. It’s so ridiculous that companies are trying to make themselves seem innovative by cashing in on Apple’s success.

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3 Responses to “Things That Piss Me Off, vol. 4”

  1. bp says:

    But the ‘i’ stands for FUN!

  2. Chris says:
    1. It associates it with Apple products, hence boosting it’s popularity by name alone.
    2. It’s the next “e”. (eBooks, eBusiness, etc)
  3. Julia says:

    I hereby nominate q as the next i, which was the next e.